BACKGROUND
BRIEF
OUTCOME
Citizen Home is an independent gift and homewares shop that aims to push the barriers of retail within the social enterprise sector with our forward step into the independent Birmingham retail phenomenon.
Citizen Home, part of Citizen Coaching, continues the Citizen ethos of creating employment opportunities, especially for young people.
Citizen Home wanted us to create an exciting promotional to introduce viewers to their new shop.
The video had to be engaging and extremely visual, as the products in the shop make for a great display. They wanted to show some clips of two of the products being made and they also wanted to add in some pieces to camera of shop manager Ian and a customer testimonial.
We were really excited to see this project come together as the visuals captured in the shop looked great as we were filming.
The products in the shop really shined through in the video and seeing the process of how some of the products were made really helped to give you a clear view of how these handmade products come to life.